Back on May 2nd 2010, I was enjoying a fantastic, sunny day surrounded by Ferraris. As a junior in college, my friend Josh and I decided to attend one of the most memorable shows we had ever been to, Ferraris on the Vine. It was held at the Williamsburg Winery, which made for a very appropriate, sophisticated setting to take in the mechanical prancing horses. We had an absolute blast and I have many videos from the event on my YouTube page.
As some of you know, I wanted to be an automotive journalist since high school. I had started All Out Octane in 2010 with a blog, YouTube channel, Twitter, and Facebook Page, as well as a website, which was part of my journalism courses in college. Other than that, I really was not on any path to become an actual automotive journalist. I was not taking any actual steps to get into that career. I knew no one in that field, didn’t own a cool car, had no experience in writing for a publication nor any mechanical experience, and well, combine with all of that and a bunch of other factors, being a career automotive journalist has not been my path in life. What you read here and see on my YouTube page is as close to it as I have come.
So here is where things get interesting. Back to the Ferraris on the Vine event, I was not the most educated automotive enthusiast as I am now days. In attendance that day was David E. Davis Jr., the FOUNDER of Automobile Magazine. I had no clue. I was more enthralled by the cars than the people who were there. Which is quite sad as well, because someone pointed out Dan Gurney, whom I walked over to while he was sitting on a golf cart, and chatted with him a bit. I had no idea who he was and I have no idea what we talked about. Thirty three year old me is feeling so silly for not knowing who those, incredibly famous, automotive icons were, and for not trying to glean as much information from them as I could, especially Davis. What I didn’t know, now makes me feel so silly. Cheers to being young and…not so smart.
Recently, Hot Wheels and Motor Trend teamed up and created an exclusive pair of diecast cars if you signed up for a new account of Motor Trend On Demand. New account users would receive the Datsun 240Z made famous by the show Road Kill. On the show, the hosts modified the car with a massive turbo charger and exhaust pipe and named it “The Rotsun.” Hot Wheels made that car so subscribers could have both the before and after version of the car. The photo above is the after version. I am still hunting down the before version.
With Hot wheels and Motor Trend collaborating on projects now, and Hot Wheels now experimenting with cars coming already crushed, could we see more cars from Roadkill and other Motor Trend shows? I’m sure all of us what like to see Blasphemi as an official Hot Wheel. But there are so many more that could be done. The Draguar, the Mazdarati, Stubby Bob, General Mayhem and General Maintenance, and those are just from Roadkill. Dirt Every Day has fantastic examples of vehicles as well. Tube Sock and the Alabama Army Truck come to mind.
I’m curious to see how this partnership continues into the future though. Because, the problem with the above mentioned promotion was that the account MUST be a new account. Current subscribers would have had to create an entirely new account in order to take advantage of getting the cars. That to me seemed like a terrible idea. Hot Wheels already has the Red Line Club where members pay a yearly membership fee to have access to cars only available to the RLC. They come at a cost, normally around $30 a car. I don’t know why Motor Trend doesn’t do the same thing? I am a faithful subscriber to Motor Trend On Demand, and WOULD HAVE BOUHGHT the set of cars from Motor Trend if given the option. Merchandise is supposedly a profitable source of income from what I know about business. Hopefully Motor Trend and Hot Wheels have learned from this situation. Hopefully there are more car choices soon and available to all subscribers. And if they could still keep them somewhat exclusive and limited, that actually might be cool too.