The Sun is Setting

A Road & Track article was recently released saying that Ford has filed for the name “Skyline” to their trademark list. While Ford did have trim levels with the name Skyline in the past, and there was a concept with the name Skyliner in it, Ford is not the manufacturer most notable for the name.

In the automotive enthusiast world, Nissan is the manufacturer that comes to mind when the name Skyline is said. While the newest Nissan flagship sports car is called the GT-R, it used to carry the name Skyline, but never has in the United States officially. That is because up until the R35, the car was never officially sold here in the States. However, if it had, up until the R35, the cars had the name of Nissan Skyline GT-R. The R35 that was sold in the America did not have the Skyline name, and I’m not really sure if it did anywhere else except Japan, if it even did there either.

While you might be thinking to yourself, gosh, why is Ford encroaching on Nissan territory and how much more could Ford ruin good names? I am going to approach this from a different angle. My beef is with Nissan. Why doesn’t Nissan care enough to keep that name? Nissan has an upcoming new Z car that will launch soon, but goodness gracious, they have a lineup that is long in the tooth and they have for a number of years now, been staying in business by fleet sales. Nissan tends to be the punch line of many jokes. They are not helping themselves by neglecting to keep the Skyline name in their library just in case. It is sad to say, but the sun is setting on the Skyline name and possibly even Nissan itself.